Internal linking is not decoration. It tells the visitor what to read next and tells search engines which pages matter most.
What you will have
- Hub pages linked from guides
- Related articles on every guide
- Service CTAs from useful content
- No orphan pages
● Steps
Internal links that help Google and users
Pick hub pages
Use /guides, /pipeline, /pipeline/marketing and core service pages as hubs.
Link by intent
From SEO articles link to GSC, launch checklist and relevant pipeline pages, not random posts.
Use descriptive anchors
Anchor text should explain the next step: launch checklist, GSC setup, conversion tracking.
Audit orphan pages
Every useful page should be reachable from at least one hub and one related article.
Common failure points
- Only linking in the footer
- Using 'click here' anchors
- No links from guides to service pages
Need SEO structure?
I can map hubs, guide links and conversion paths for your site.
- Internal link map
- Hub cleanup
- SEO audit
● Related guides
Related guides
Full website launch kitchen — code to Google to TikTok
The whole path: build, deploy, GSC, analytics, GBP, optional social and ads. Links to every pipeline section.
TAPE-08Google Search Console — step by step
Mandatory for Google: verify site, submit sitemap, request indexing. Plain steps for non-specialists.
TAPE-13Homepage title and description that do not waste Google
Write metadata, H1 and above-the-fold copy for a small business site so the page matches search intent and converts.