Pipeline school

Guides for launch, SEO and automation

Start with the project type, pick a stack, follow the beginner path, then use the practical guides below.

Default for plumber / local service: Astro + Cloudflare

In 2–3 hours you can have

  • Clear page structure and offer
  • GitHub repo with first deploy
  • Live URL on Cloudflare or Vercel
  • Domain connected (or staging URL)

Who is this for

Pick your scenario

P-01

Small business owner

Plumber, salon, lawyer — need a working site, not a course.

P-02

Vibe coder

You use Cursor but stack choice is random — need a system.

P-03

Broken project

AI demo, deploy fails, domain wrong — rescue path.

Ready now

Use today

Marketing & SEO

Visibility after launch

GSC, analytics, TikTok, ads, Yandex — honest order for small business.

Published

Published practical tapes

GSC, analytics, TikTok, ads, Yandex — honest order for small business.

AI coding school

What you can use from the system

How to use Cursor, Claude, Codex, scripts and human review checkpoints without turning the project into a messy AI draft.

MOD-01AI coding school

Cursor as the workbench

Project context, rules, small commits, refactors and how to stop Cursor from rewriting the whole app.

MOD-02AI coding school

Claude, Codex and model roles

Use different models for different jobs: architecture, code edits, critique, copy, tests and documentation.

MOD-03AI coding school

Chinese AI stack

Where Qwen / DeepSeek / Kimi-style models fit: cheap drafting, alternative reasoning, translation and bulk content checks.

MOD-04AI coding school

Skills and reusable instructions

Turn repeated work into local skills: SEO checklist, landing audit, product card generation, deployment checklist.

Where it breaks

Where it breaks

Wrong stack, no form, fake copy — fix with pipeline or rescue.

  • Generic value proposition
  • Decorative sections with no decision support
  • CTA hidden below the fold

System library

Reusable systems for real AI-assisted work

Same practical format: what the tool is for, when to use it, how to wire it into a real workflow and where a human must approve the result.

SYS-01

AI agents and task delegation

When to use an agent, how to split work into roles, and why every agent needs a scope, tools, budget and stop condition.

SYS-02

MCP and connected tools

Connect AI to GitHub, Gmail, files, docs, databases and internal tools without turning every task into copy-paste.

SYS-03

RAG and knowledge bases

Build a small knowledge base for project docs, product catalogs, FAQs and internal instructions before asking AI to answer.

SYS-04

Browser automation

Use Playwright-style checks for forms, checkout, layouts and SEO-critical pages instead of trusting screenshots.

SYS-05

Evals and quality gates

Create repeatable checks for copy, code, schema, translations and generated product data so mistakes do not scale.

SYS-06

Design systems for AI builds

Give AI tokens, components, spacing rules and examples so every new page does not look like a different template.

All guide tapes

GUIDES

Free guides for people who want Cursor, Codex, GitHub and Vercel instead of overpriced courses. If you get stuck, I can audit, fix or finish the build.

● Tape archive

Free guides for people who want Cursor, Codex, GitHub and Vercel instead of overpriced courses. If you get stuck, I can audit, fix or finish the build.

TAPE-0112 min read

Do not want to pay for a website? Build it yourself.

A practical path from idea to live website with AI-assisted coding, GitHub, Vercel, domain, form and SEO basics.

StrategyCursorGitHubVercel

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TAPE-0216 min read

From Cursor to a live website: GitHub and Vercel without panic

A full beginner path: save your project in GitHub, publish it on Vercel, add required settings and know how to roll back if something breaks.

CursorGitHubVercelSEO

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TAPE-037 min read

Prompts for Cursor that do not produce junk

Prompt structure for small business sites: context, sections, constraints, checks and edit loop.

CursorPromptsCopy

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TAPE-049 min read

Why AI websites look like cheap demos

The repeatable failure pattern: fake copy, weak offer, broken mobile, no forms, no indexing.

AuditDesignSEO

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TAPE-056 min read

When it is cheaper to hire someone

A practical decision rule for DIY, consultation, rescue work and full build.

ConsultingAuditScope

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TAPE-068 min read

TikTok for a small business — optional but powerful

When TikTok beats ads, how to film 3 starter clips, link to your site. Not mandatory — GSC is.

TikTokMarketingLocal

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TAPE-077 min read

Google Ads without burning money

When paid search makes sense, daily cap, exact keywords, track form submits — not just clicks.

Google AdsBudgetLocal

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TAPE-086 min read

Google Search Console — step by step

Mandatory for Google: verify site, submit sitemap, request indexing. Plain steps for non-specialists.

GSCSEOIndexing

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TAPE-097 min read

Yandex Webmaster, Metrica, Direct for RU/UA/BY

When your clients search in Yandex, not Google. Skip if Poland-only.

YandexMetricaRU

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TAPE-109 min read

Which framework in 2026 — for non-developers

Astro vs Next.js vs Remix vs SvelteKit — decision tree so AI does not pick randomly.

AstroNext.js2026

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TAPE-1110 min read

Full website launch kitchen — code to Google to TikTok

The whole path: build, deploy, GSC, analytics, GBP, optional social and ads. Links to every pipeline section.

ChecklistSEOMarketing

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TAPE-128 min read

Internal links that help Google and users

How to connect guides, service pages and pipeline pages so visitors move forward and search engines understand priority.

SEOInternal linksContent

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TAPE-137 min read

Homepage title and description that do not waste Google

Write metadata, H1 and above-the-fold copy for a small business site so the page matches search intent and converts.

SEOCopyMetadata

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TAPE-148 min read

Google Business Profile for local services

Set up GBP after the website works: categories, services, photos, reviews and links back to the right pages.

Google Business ProfileLocal SEOMarketing

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TAPE-158 min read

Track forms and conversions before buying ads

A simple setup for form submissions, thank-you pages, analytics events and lead quality checks.

AnalyticsFormsSEOConversion

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TAPE-1610 min read

How to write a service page that converts

A practical structure for one service page: intent, offer, proof, process, FAQ, CTA and internal links.

SEOCopyConversionServices

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TAPE-179 min read

Case study structure: proof instead of portfolio fluff

Turn a project into a credible case page with problem, constraints, screenshots, metrics, process and next-step links.

Case StudiesProofSEOConversion

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TAPE-188 min read

How to prepare public case screenshots safely

A checklist for proof screenshots: what to capture, what to blur, filenames, alt text and replacement order.

Case StudiesPrivacyProofSEO

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TAPE-1911 min read

SEO content clusters for a small business site

Plan a useful content map: hub pages, support guides, internal links, update cadence and conversion paths.

SEOContentInternal LinksStrategy

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TAPE-208 min read

AI search visibility: llms.txt, schema and clear entity data

Make a site easier for AI systems to understand with consistent identity, summaries, structured data and source pages.

AI visibilitySEOllms.txtStructured Data

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TAPE-219 min read

Simple analytics without GA4 complexity

Use Search Console, privacy-friendly analytics, form events and a monthly review to understand whether the site works.

AnalyticsSEOConversionPlausible

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